Interesting tidbit:

McCarthy presided last year over an intimate group of congressmen, strategists and pollsters who sought to chart a rebirth of the GOP over a multi-year course. One product of their meetings were “WhiPods,” iPods that every member of Cantor’s Whip team received in order to listen to weekly podcasts on their way home to their districts about the minority’s agenda. A technology embrace and increased communication were two of the ways the GOP tried to put itself on equal footing with the more plugged-in Democrats. Operatives said the tactics were necessary, but even party stalwarts like RNC committeeman Saul Anuzis warned that the GOP’s path back would be “long and ugly.” Some scolded time and again, “An e-campaign is not a strategy.”

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